Manager of Marketing and Community Engagement

Lead the marketing and PR efforts of the museum in a way that prioritizes creativity, community participation, and continual analysis/iteration of activities. This job is one-part ongoing marketing tasks, one-part multi-media storytelling, and one-part community engagement.

DUTIES & RESPONSIBILITIES

Marketing Duties

  • Act as primary liaison to the Columbia College Marketing Department

  • Key member of the MoCP strategic planning team and help to determine long-term marketing strategies for the Museum.

  • Coordinate and execute all marketing activities for museum exhibitions and programs, to include: e­ newsletter, press releases, event signage, website calendar updates, and updating social media outlets. Act as primary liaison/manager to Columbia's Creative Services department.

  • Work with staff members, interns, and volunteers to support their participation in social media activities and creation of promotional material.

  • Oversee purchase, design, and placement of all advertising, performing research to place ads most effectively.

  • With Curatoria l Staff manages the production and promotion of the Museum's Fine Print Program.

  • Works closely with Manager of Development on annual benefit.

  • Manages production of the Museum's annual report.


    Public Relations Duties:

  • Write, edit, and distribute publicity to the media (including, but not limited to, news releases, public service announcements, and calendar entries).

  • Respond to media inquiries and set up interviews. Connect with local businesses about potential partnerships around events and exhibitions.

  • Continually work to build relationships with media outlets {both traditional and informal) in Chicago and beyond to share our stories most effectively.

  • Actively and enthusiastically represent the MoCP in the community.


    Community Engagement Duties:

  • Continually research and apply new forms of community engagement to invite active participation with the MoCP mission beyond our walls.

  • Develop and execute programs to increase businesses' and individuals' involvement with the museum and its mission. 

  • Develop, implement, and track creative strategies to encourage deeper participation in MoCP programming by new and existing visitors and members.

  • Work closely with exhibition and programming staff to develop creative ideas for partnerships that can expand MoCP's reach and support our partners in the community.

  • Work with exhibition and programming staff on evaluation strategies to assess both the reach of marketing efforts and the impact of MoCP programming.


    Other:

  • Performs other duties as assigned. 


    Qualifications

  • Excellent communication skills; personable and diplomatic in working with diverse constituencies and capable of inspiring participation from partners, media outlets, and community members. Fearless in reaching out to media.

  • Enthusiastic about team work.

  • Ability to work well with staff, interns, and volunteers to promote the philosophy and goals of the Museum.

  • Self-driven; able to multitask and lead interns to extend your work.

  • Entrepreneurial, creative, and superb on follow-through.

  • An analytic approach to work, constantly thinking in terms of iteration, testing, measurement, and redirection.

  • Loves working with a variety of social media tools and creative approaches to community engagement both online and out in the world.

  • Comfort working with Photoshop, Illustrator, and video editing tools a plus.

  • Knowledge of Contemporary Art/Photography, a MFA or MA in Art History a plus.

  • 3 years of experience required and five years preferred 


    Additional Information
    Cover letter is required, please add the contact information of three references to your Cover Letter. This is a union position. Columbia College Chicago is an EEO Employer. Qualified candidates of diverse backgrounds are encouraged to apply.

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